Organic scents from the earth ❀

Inspired by native flora from various North American regions, BLUME blends the softness of flowers with the gritty, full-bodied scents of the earth to create fragrances that invoke a sense of wonder and connection with nature. Custom, hand drawn logo and bespoke logo type represent the free-spirited nature of the brand, while a small case monotype stays straight-forward and grounding.